In an industry that’s eternally evolving, seeking greater inclusion, and where there's really no ‘one-size-fits-all’, converging Media and Marketing is necessary to succeed like never before.
The focus on convergence is a celebration and testament to our collective resilience and adaptability. Because only when we merge, do we emerge with better ability to drive remarkable outcomes for our brands and the industry. So get ready to mix it up.
Bee Bee Lim
Head of Marketing, Consumer Business Group, Singapore
Chief Executive Officer, Media & Digital, Singapore & Chief Transformation Officer, Southeast Asia
In recent years, we have faced unprecedented challenges that have profoundly reshaped our lives and industry. Amidst these trials, acknowledging determination and celebrating brilliance is more crucial than ever. As we forge into the future, it is high time we shift our focus to these victories, regardless of their magnitude, and honour the exceptional talent that thrives even in the most challenging circumstances.
This year’s theme, "Convergence Unleashed", spotlights the pivotal role of collaboration, diversity, and accountability in driving our evolving industry. In an era of further fragmentation and disintermediation, we invite the industry to bridge even closer between media and marketing, unifying all parties working across the ecosystem. Our challenge is to mix it up by adopting fresh perspectives and combining the unexpected. Together, let us unleash the power of convergence to drive remarkable outcomes for brands and the industry – because only when you merge do you emerge.
The Singapore Media Marketing Awards is unique amid the vast global and regional recognition landscape. They pay tribute to talent, hard work and creativity in local and multinational organisations that have found fertile ground in Singapore. The awards highlight outstanding work developed here and have made waves at home and abroad. But they are about more than just acknowledging past and current successes; these awards encourage the convergence of past, present, and future, aiming to spur unbounded potential.
We look forward to receiving your entries and are excited to celebrate the remarkable work and exceptional talent within the Singapore media and marketing industry.
Best of luck!
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